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I AM KLOOT

With the release of their latest, Mercury award nominated album ‘Sky at Night’, I am Kloot are finally getting something like the recognition they deserve. The Mancunian three piece have long been regarded as one of the UK music scene’s most original, and underrated, acts. Formed in 1999, they have carved a truly individual niche with a string of fantastic albums, and a reputation as one of the strongest live acts you are likely to find. Their songs are laced with wit, wisdom and a peculiarly pragmatic poetry that is instantly recognisable.

Singer and guitarist Johnny Bramwell plays a Farida J-66N.

TWO DOOR CINEMA CLUB

The meteoric rise of this Northern Irish three piece over the last twelve months has been unstoppable. Arguably no other British act has captured the imagination of young indie fans as much as 2DCC, with audiences all around the world blown away by their ridiculously catchy brand of electro pop. Signed to the super cool French Kitsune label, their debut album ‘Tourist history’ was released last year, charting around the world and receiving glowing reviews.

Lead guitarist Sam Halliday plays a Farida CT-60 with custom Bigsby, currently the only model of its type in the world.

SANDI THOM

In 2006 Sandi Thom’s infamous debut single ‘I Wish I Was A Punk Rocker’ topped the charts in seven countries with the ensuing album ‘Smile… It Confuses People‘ shifting nearly two million copies to date worldwide.

Thom’s new album ‘Merchants & Thieves‘ was released in May, topping the UK iTunes Blues Chart and No.5 in the respective U.S. Chart. The album showcases a new sound from Sandi Thom, bringing to light her passion for the blues, and featuring one of the most celebrated guitarists in the world today, Joe Bonamassa.

To mark this shift to a more guitar led sound Sandi and Farida have collaborated on a stunning new guitar design, the Farida SF-55ce, which is now Sandi’s official signature model guitar.

WAVE MACHINES

Hailing from Liverpool, Wave Machines are one of the most striking electronica acts of recent years. Their success is built on an awesome live reputation, recreating their rich, complex studio sound with an added energy and edge. Their debut album ‘Wave if you’re really there’ was released to critical acclaim last year, with a follow up planned for early 2011.

Frontman and guitarist Tim Bruzon plays the very first Farida CT-60 model prototype.

THEA GILMORE

Thea is often referred to as one of the finest songwriters of her generation, and quite rightly so. The benefit of starting so young is evident in Thea’s songwriting, fresh and original, yet informed by nearly fifteen years in the industry, not bad for an artist only just into her thirties. With a string of fantastic albums behind her, and collaborations with everyone from Bruce Springsteen to Joan Baez, Thea’s sound continues to go from strength to strength.

Thea plays both the Farida J-66N Jumbo and M-26VSB models.

THE LEVELLERS

Not so much a band as an institution, The Levellers have built a reputation and a following like no other since forming in 1988. With their blend of Punk and traditional Folk The Levellers became the ultimate UK festival band for a generation, armed not just with great songs, but with a political agenda as well.
Singer and frontman Mark Chadwick also released his debut solo album ‘All the pieces’ last year.

Mark plays the Farida D-32E acoustic.

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